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Island Chocolates Company Building

7 Main Street, Victoria, Prince Edward Island, C0A, Canada

Formally Recognized: 2006/06/29

Front elevation; Province of PEI, C. Stewart, 2013
Front elevation
Store interior ca 1950s-1960s; Victoria Seaport Eco-Museum Collection
Store interior ca 1950s-1960s
Wright Bros. General Store, Victoria; Private Collection, no date
Wright Bros. - note gas pumps and horses!

Other Name(s)

Island Chocolates Company Building
Wright Brothers' General Store

Links and documents

Construction Date(s)


Listed on the Canadian Register: 2006/07/13

Statement of Significance

Description of Historic Place

The Island Chocolates Company Building is a wooden shingled commercial style former general store located on Main Street in Victoria, PEI. The large storefront windows and double entrance doors of the front facade remain intact, although other aspects of the building have been altered. The property also includes an adjacent barn. The registration includes the building's exterior and footprint; it does not include the building's interior.

Heritage Value

The Island Chocolates Company Building is valued as an example of a commercial style building in the Village of Victoria. Built in 1883, together with an adjacent barn, the property is a tangible reminder of the economic importance of Victoria as a coastal trading port in 19th Century PEI.

There is evidence of a store being on the site as early as 1880. This was operated by Charles Laird/Leard. The current building became the Victoria branch of the Wright Brothers' mercantile operation in 1911. Elisha Wright (1846-1928) and his brother, Norman (1836-1913) were commerce and general shipping merchants based on Water Street in Summerside, PEI.

Local Victoria resident, Edward Boswell (1860-1946), became the manager of the Victoria branch of the business - a role he continued until his death. At that time, the store was purchased by former employee, Miner MacNevin, who continued to operate it until 1963. In recent decades, it has been used for various commercial purposes; most recently being home to the Island Chocolates Company, a producer of home-made gourmet chocolates.

The building has been altered since its construction with the upper floors having their sash windows removed and replaced by smaller ones. The main commercial storefront was renovated in 1988 and closely resembles the way it appeared in early photographs. The adjacent barn was used over the years as a warehouse, egg grading station, and for hardware storage.

The Island Chocolate Company Building remains a landmark on Main Street in Victoria and continues to fulfill a commercial purpose.

Source: Heritage Places Records, PEI Department of Education, Early Learning and Culture, Charlottetown, PE C1A 7N8
File #: 4310-20/V1

Character-Defining Elements

The following character-defining elements illustrate the commercial style heritage value of the building:

- the stone foundation
- the multiple storeys giving a vertical emphasis to the building
- the wood shingle cladding
- the gable roof of the main store and the flat roof of the addition to the north
- the large commercial storefront with four over three windows
- the central panelled double entrance doors with transom window above
- the large hood moulding over the commercial entrance and the hood mouldings above the window and door of the addition to the north
- the prominient sign band above the entrance

Other character-defining elements include:
- the location of the building in a prominent place on Main Street in the Village of Victoria
- the location of the barn adjacent to the general store on Main Street



Prince Edward Island

Recognition Authority

Province of Prince Edward Island

Recognition Statute

Heritage Places Protection Act

Recognition Type

Registered Historic Place

Recognition Date


Historical Information

Significant Date(s)


Theme - Category and Type

Developing Economies
Trade and Commerce

Function - Category and Type


Commerce / Commercial Services
Shop or Wholesale Establishment


Architect / Designer




Additional Information

Location of Supporting Documentation

Heritage Places Records, PEI Department of Education, Early Learning and Culture, Charlottetown, PE C1A 7N8 File #: 4310-20/V1

Cross-Reference to Collection

Fed/Prov/Terr Identifier




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